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Steps to Creating a Stress-Busting Content Calendar
By
Published On April 2, 2019
Take center; you are not alone!” Content poses a challenge for everyone who creates it, and there are ways to make this process simpler. One of these is by making a stress-busting calendar. Consider your action, plans, and goals for the year. Everything should work in service of that goal, including your articles. It could be to improve interest, sell more, get more calls, educate and educate; whatever your objectives are, your content can help meet them.
1. Review the Year
Consider the significant times of the year for your enterprise or organization. It may be that company falls in each year in June and slows in October. Maybe you’ve obtained an inventory on Valentine’s Day every year, product upgrades that launch every quarter, or maybe a neighborhood BBQ each August. Whatever these are, notice them by month.
2. Save and set all the Dates.
You will now begin to organize the year using a calendar or date table. Please take note of all the monthly promotions before you get them. For example, you might want to talk about your June offer in May, so people have time to listen to it. Write down essential holidays and when you need to say something about them.
3. Fill in the Blanks
Find places that
don’t have a lot on your list, and think about supplementing that content.
Creativity can help you in this task. An honest welcome from the office, a
compliment to an employee, a testimonial from a client, a little tip or advice
about your business, an item to sell. There are many ways to create content
that can generate a response
4. Track the Effect
It can be intimidating to plan for an entire year, but a content calendar will help you break down your communications into a plan that can be reviewed and reused. You can also schedule social media posts to maximize your efficiency when setting up your content.
